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Several business owners who have great experience in traditional "off-line" businesses fail to understand the quickly changing and highly beneficial new developments presented by the e-commerce pattern.
While the differences between traditional and e-commerce shopping cart services can sometimes be stark and appear as diametrically opposed concepts, with professional assistance and an informed insight even the most rejuvenation reluctant business can easily see how to best benefit from e-commerce development.
Perhaps the greatest difference companies see between brick-and-mortar and e-commerce business is the momentum with which consumers make their decisions. In traditional business consumers like to take their time, shopping, comparing items and asking questions. The e-commerce shopping familiarity is generally much quicker and the time spent comparing items and individual shop online is much less. Online shoppers are more likely however to compare items from different shops at the same time. An activity almost impossible in the off-line world.
1 comments:
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